Summer Swim 2014

Disney Store summer swimwear and accessories campaign for both In-Store and Online.

Full-time Employer: The Walt Disney Company     team: Disney Store Brand & Image    role: Senior graphic designer (lead), Brand Identity for In-Store (Brick 'n Mortar) & Online (ecommerce), visual design, marketing & Promotional ads, social media, affiliate banner ads, Photography Look & Feel

Original concept comps shown to executives

Logo Lock-Ups for Summer Swim campaign

Font families

I selected the photography and art directed the layout above for a magazine ad

Select category section images

Select mobile homepages

Select mobile headers

Select Email Blasts

This email blast and footer represents the look and feel for the In-Store signage